Fairly Conventional Media Consumption

Despite the vast amount of avenues which have been extended to the public via smart phones, tablets, instagram, etc etc, I can’t say I have taken any measurable advantage of them. I do not maintain a twitter, instagram, or tumblr, I do not play music, sketch, paint, or sing, and I do not dance, write, or practice photography. By any definition of the word, I do very little media production, electronically or otherwise, and any that I do do is not in any way core to my personality.

However, the aforementioned outlets for media production (smartphones, tablets, etc) have very much bolstered my ability to be a media consumer. I read webcomics on the internet, I watch movies and television online, I regularly check the twitters/tumblrs of various artists which I like. I guess the important acknowledgement is that the avenues for ease of media production which have been formed of late are also equally important avenues for media consumption.

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An interesting and unique development however, is the advent of crowd-funding sites like kickstarted and the like which have presented a unique bridge between artistic production and artistic consumption. It does not require the conventional steps of the artistic process or the conventional talent needed, but it still involves personal contribution to an artistic goal. Conversely, it surpasses simply purchasing merchandise (the proceeds of which go to media production) because it involves the individual in artistic planning and forms a more direct link between individual actions and media production. The act of funding is a way of communicating with the designer, augmented by other forms of social media, to include the individual in the early production process of some kind of artistic product.

As a side note (separate from my personal experience): the advent of these technologies, in addition to breaking down the producer/consumer binary, have arguably devalued the title of artist (not that this is at all a negative thing). Formerly, only those with the time, resources, and training were allowed to produce and distribute media, however these technologies have decreased the time commitment required to create and distribute the aforementioned product. Time spent mastering photoshop have been replaced with instagram filters, gallery opening have been replaced by tumblr posts, and Nikon DSLRs have been replaced with the 13 Megapixel Samsung Galaxy S4. This is not meant to be a longing callback to the days when “art was pure” or whatever, simply to point out how the development of these technologies has enabled practically anyone with an artistic mind to realize some kind of product, an incredibly meaningful enhancement for global artistic expression.

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By shackler2013

One comment on “Fairly Conventional Media Consumption

  1. How do you imagine the relationship that children who are exposed to digital media platforms and outlets will be different, as opposed to our own relationships with these platforms and outlets which do not, and cannot, seem to be organic because they have not be in existence for our entire lives? I think that this is something that we can, and should, speculate upon, but that we will need to wait to see what the outcome will be. Incidentally, this is area of uncertainty is fertile ground for creative exploration of what might happen – we can look back at dozens of works of science fiction that were created at points of uncertainty in the past, with writers, artists, and filmmakers speculatively exploring what a particular event or large scale change will do to the future.

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